# What does a Shopify store cost in the Netherlands?

> What do you really pay for a Shopify store? An overview of the monthly and one-off costs — subscription, payment fees, apps, theme and the build — so you won't be caught off guard.

- **Published:** 2026-07-18
- **Language:** English (en)
- **Canonical URL:** https://divsoftware.nl/en/blog/what-does-a-shopify-store-cost/
- **Keywords:** what does a shopify store cost, shopify cost, shopify pricing netherlands, cost of an online store, shopify subscription
- **Author:** Division Software — software studio in Eindhoven, the Netherlands
- **Translation:** https://divsoftware.nl/blog/wat-kost-een-shopify-webshop/

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Shopify is popular because it lets you sell fast, with no technical hassle. But "what does it actually cost?" is harder to answer than the monthly price on their website. The total cost is made up of several parts — some monthly, some one-off. Here's the full picture.

## The monthly costs

**1. The Shopify subscription.** This ranges from a few tens of euros a month for the entry plan to several hundred for the Advanced plan. Paying annually is usually cheaper than monthly. Always check the [current pricing on shopify.com](https://www.shopify.com/pricing), because it changes.

**2. Payment and transaction fees.** For every sale you pay transaction fees to the payment provider. If you use Shopify Payments, that's a single rate; if you use an external provider, Shopify charges an extra fee on top. At higher revenue this adds up — do the maths.

**3. Apps.** Extra features (reviews, email marketing, advanced shipping) come from apps in the Shopify App Store. Many apps are free, but popular paid ones quickly run from a few euros to tens of euros a month each.

## The one-off costs

**4. Theme.** There are free themes, but a premium theme is a one-off purchase. If you want a unique look, add design and customisation to that.

**5. Setup and build.** This is often the biggest one-off item: applying your branding, entering products and copy, configuring payment methods and shipping, and connecting to your admin. Do it yourself and it mainly costs time; outsource it and you pay for speed and a professional result.

**6. Domain name.** Your own domain (e.g. yourbrand.com) costs a few tens of euros a year.

> Don't budget for the subscription alone. The real cost is the sum of subscription, payment fees, apps and the one-off setup.

## DIY or have it built?

Shopify is deliberately built so you can set up a simple shop yourself. If you want a polished look, a smooth checkout and integrations that actually work, a professional saves you a lot of time and mistakes. Get a quick sense of the investment with our [website cost calculator](/en/tools/cost-calculator/).

## Conclusion

A Shopify store starts from a modest monthly fee, but the total cost depends on your apps, your revenue (payment fees) and how you have the shop built. Want a clear, fixed price for a professionally set-up store? Explore our [web-shop services](/en/webshop-development/) or [request a free, no-obligation quote](/en/quote/) — usually a reply within one business day.

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*This is the Markdown (AI-readable) version of an article by [Division Software](https://divsoftware.nl/) — we build websites, web shops, apps and custom software for businesses in the Netherlands. Read the full article at https://divsoftware.nl/en/blog/what-does-a-shopify-store-cost/, or request a free, no-obligation quote at https://divsoftware.nl/en/quote/.*